The Lamborghini Telemetry X showcase at this year’s Consumer Electronics Show (CES) previews future coaching tools for apex-hungry drivers.

Not too long ago, the average Lamborghini driver would’ve been more concerned with flaunting their latest Versace than their latest lap times around Vallelunga. To be fair, that’s still largely accurate, but the Lamborghini brand is gradually shifting away from the posers, and more towards having a greater focus on the track. The Huracan Super Trofeo championship has been going strong for quite a while now, as has the Italian marque’s GT3 program. In fact, this year, Lamborghini will reach new competitive heights by making its debut in the FIA Le Mans Hypercar category. Gradually, that on-track presence is beginning to trickle down into the way people view and use Lamborghini road cars.

A good example of this is the Huracan STO, which utilized an app-based circuit telemetry system back in 2020. However, Lamborghini now wants to revolutionize the way it helps its customers perform on track days, and the tech required to do so is highlighted in the Lamborghini Telemetry X showcase at this year’s edition of CES.

Let’s take a walk through the three key tools that Lamborghini is working on, in partnership with Accenture.

Lamborghini Real Time Remote Garage

Real Time Remote Garage

Perhaps the most eyebrow-raising offering is the Real Time Remote Garage. The idea here is that drivers’ real-time video recordings and telemetry data gets sent to a remote coach, thanks to 5G connectivity. The coach (as pictured above) will then be able to advise the driver on ways to improve their lap times, not only after the session, but during the time while they’re out on track. It’s as close to having an instructor sitting next to you, without having them actually be in the car. Pretty cool, right?

Lamborghini biometric data

Biometric Data System

Lamborghini also intends to use the driver’s biometric data to guide their progression. As well as driving technique and car placement, alterations to the driver’s physical and mental attributes could also shave seconds off a lap time.

At this stage though, Lamborghini hasn’t specified how it would collect such data, nor the actual ways in which it would use it.

Lamborghini Digital co-pilot

Digital Co-Pilot

And finally, something a little more conventional. The app-based digital co-pilot is a voice assistant which does a simplified version of the job that a coach in the Real Time Remote Garage would do. It studies data and then will advise you on things like racing lines or braking zones in real time.

If you’re a keen track day hero but can’t fork out the cash for a Lambo, go ahead and check out these track day-assisting dash cams instead.