Hot from the paddocks of Formula 1 comes the latest premium men’s timepiece’ from Casio Edifice; the ERA-300.
Unashamedly inspired by the watchmaker’s long association with four-time F1 Champions, Infiniti Red Bull Racing, the ERA-300 sports a design elegance and functionality that reach far beyond its price point.
The design language of motorsport is also evident in the stunning appearance of this watch. When illuminated, the ERA-300’s moody blacked-out bezel evokes the smart, functional visage of a racecar cockpit, with the high-visibility red and orange hands being clearly inspired by classic tachometer designs.
Available from Spring 2014, the all-new ERA-300 is aimed squarely at those who crave speed and precision.
For more info see Edifice Watches